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glaze it

glaze it

 (8464 Reviews)
Regular price $25.50
Regular price $25.50 Sale price $28.00
SAVE 8% Sold out

Glazey tack primer

50 mL / 1.69 fl. oz

Adhering tack primer that provides a glazey, refined texture & finish for the ultimate makeup insurance.

BUNDLE & SAVE

glaze it

glaze it

Regular price $25.50
Regular price $25.50 Sale price $28.00
SAVE 8% Sold out

Hydration meets makeup priming alchemy. This hydrating formula creates a moisturized, healthy glowing canvas so makeup applies more smoothly & evenly while also preventing makeup meltdowns. This blurring sensorial formula is infused with moisturizing ingredients to smooth & hydrate the skin. Our Gripping Glaze™ Technology creates glassy skin perfecting adherence & long lasting glowing skin that stays moisturized under makeup.

KEY INGREDIENTS

Niacinamide, glycerin, adenosine.

All Ingredients:

Water (aqua/eau), alcohol, niacinamide, glycerin, dipropylene glycol, pvp, adenosine, polyglyceryl-10 laurate, polyglyceryl-4 laurate, hydroxyacetophenone, carbomer, tromethamine, caprylyl glycol, sodium phytate, xanthan gum, dipotassium glycyrrhizate

How To Use

Dispense 1-2 pumps of Glaze It into your palm and massage evenly to face. Allow a few seconds to set prior to continuing with the application of your favorite complexion product.

CLAIMS

  • 93% of subjects in a third-party clinical study agreed their skin looks AND feels smoother.*
  • 96% of subjects in a third-party clinical study agreed their makeup application was smooth and easy to blend.*
  • 93% agreed their skin looks healthy*
  • 93% of users agreed this product keeps their skin hydrated under makeup throughout the day*
  • 93% agreed this product helped their makeup stay in place*
  • 96% agreed this product fits seamlessly into their everyday routine after one week of use*
  • Provides instant healthy, glowing skin
  • Skin texture is visibly blurred & refined 
  • Sticky, glazey formula clings to makeup for zero makeup meltdowns 
  • GRIPPING GLAZE TECHNOLOGY™ primes, hydrates & blurs skin creating the ultimate makeup insurance 
  • Suitable for sensitive skin.
  • Tested on a wide range of skin types, tones, ages & concerns.  Formulated to help & enhance the beauty in everybody’s skin! 
  • Dermatologist Tested

*Results from a consumer perception study at a third-party testing facility on 32 participants

View full details
  • GRIPPING GLAZE TECHNOLOGYTM

    primes · hydrates · blurs
    Creates glassy perfecting adherence with glowingskin that stays hydrated under makeup, the ultimateinsurance for your complexion. Skin texture isimproved, brighter & hydrated.

  • Niacinamide

    brightens · hydrates · improves skintone

    Brightening, helps improve skin tone while also providing hydration.

  • Glycerin

    hydrates · supports skin barrier · improves skin texture

    Great for dehydrated skin, helps attract & retain moisture.

  • Adenosine

    improves elasticity · amplifies radiance · boosts skin barrier

    Improves skin texture for firmer, smoother looking skin.

    View all ingredients

    Water (aqua/eau), alcohol, niacinamide, glycerin, dipropylene glycol, pvp, adenosine, polyglyceryl-10 laurate, polyglyceryl-4 laurate, hydroxyacetophenone, carbomer, tromethamine, caprylyl glycol, sodium phytate, xanthan gum, dipotassium glycyrrhizate

    the proof is in the prep

    *Results from a consumer perception study at a third-party testing facility on 32 participants.

    • drip it

      This Mega Dose Glow Serum helps create translucent, dewy skin with a glassy plumping effect. Skin is hydrated for up
to 12 hours.

    • whip it

      An intensely hydrating, skin hugging whipped moisturizer that helps strengthen & protect the skin barrier for overall healthier-looking skin.

    • glaze it(You Are Here)

      Adhering tack primer that provides a glazey, refined texture & finish for the ultimate makeup insurance.

      2 steps

      to a fresh


      complex

      2 steps
to a fresh
complex

      Dispense 1-2 pumps into your palm andmassage evenly to face.

      Allow a few seconds to set prior tocontinuing with the application of yourfavorite complexion product.

      efficacious

      technology,
trending


      ingredients

      Gripping Glaze Technology

      Creates glassy perfecting adherence with long lasting glowing skin that stays hydrated under makeup, the ultimate insurance for your complexion. Skin texture is improved, brighter, and hydrated.

      Niacinimide

      A water-soluble vitamin commonly known to help increase hydration while addressing uneven skin tone and texture, helps support the skin barrier and reduce the appearance of temporary redness.

      Glycerin

      A well known humectant that helps the skin maintain moisture, keeping skin feeling hydrated and refreshed.

      Polymers

      Helps improve the texture, feel, and appearance of overall skin.

      •  
         

        it’s not just us

      •  
         

        it’s not just us

      Read the reviews:

      • ★★★★★

        Perfection

        Never ever have I found a product from an influencer that did exactly what they said . This shit is truly amazing hydrating and makes foundation like glass !!! Thank you

        Jennifer M.

      • ★★★★★

        Good Bye

        Good bye to my old products and hello POV the moisture and staying power are unmatched. Yall did the damn thang . The lip liner can not be compared to any other, it’s top tear

        Shacorey T.

      • ★★★★★

        Love!!

        Love love love this primer. My foundation sticks all day. Especially because I've tried almost everything.

        Laneysa M.

      • ★★★★★

        Glaze it

        I love it! The makeup goes smoothly and the skin looks healthy. It is not sticky at all. Just perfect

        Shae C.

      • ★★★★★

        My order

        Products are amazing!! Love the lip treatment feels great on the lips!

        But the customer service is INCREDIBLE!!!!

        I’m so so happy and I will be ordering from POV again!!

        Shae C.

      • ★★★★★

        I’m so impressed!

        I bought the whole kit. My skin looks and feels amazing! I had a tiny issue with one of the products and they sent me another one without any issues. An awesome company.

        Melissa W.

      • ★★★★★

        A little goes a long way.

        This is the best of the POV bunch. I’m not a fan of shiny Dewey wet looking faces , but I love A great primer that holds my matte finish foundation in place! My skin looks flawless all day. Love this product!

        Linda T.

      • ★★★★★

        'Glaze it is the BEST

        This product is amazing. My skin has never felt so good. I am 67 years young, and my skin was dry and had lost its dewy look. Now it looks great, and the elasticity is improving with each application of this product.

        Vicki A.

        FAQs

        how long do I wait before applying makeup?

        You should wait about 1–2 minutes after applying primer to allow it to set and create a smooth base for makeup.

        can I wear a primer alone, without applying makeup?

        Yes, a primer can be worn alone for a smooth, glowing finish, helping to blur imperfections for a natural, polished look without foundation.

        why should a primer be hydrating?

        A hydrating primer offers several benefits:

        Preps skin for makeup: Creates a smooth, moisturized base for even makeup application, preventing dryness or flakiness.

        Boosts moisture: Adds hydration to dry skin, helping to maintain a plump appearance, preventing makeup from clinging to dry patches.

        Improves makeup longevity: Hydrated skin helps makeup last longer, helping to reduce settling into fine lines.

        Glowing finish: Hydrating primers gives a refreshed, dewy look, adding a natural, glassy glow like Glaze It.

        how does a primer work to smooth the skin?

        Filling in pores and fine lines: Primers with smoothing ingredients such as glycerin blur the appearance of large pores and fine lines, making the skin appear smoother.

        Creating an even surface: Primers provide a velvety or glazey even layer that smooths rough patches, helping makeup apply evenly and last longer.

        Minimizing imperfections: Helps to creates a barrier that prevents makeup from settling into lines and textured areas.

        Improves Adhesion: A good primer helps makeup adhere better, allowing it to stay in place without sliding or sinking into pores, leading to a more polished, smooth appearance.

        when should I apply a primer?

        Apply primer after your skincare routine, but before makeup. Here's the ideal order:

        Cleanser: Start with a clean face.

        Essence: Helps balance and prep skin.

        Serum: Apply targeted treatments or serums (e.g., radiance, fine lines).

        Moisturizer: Hydrate skin for better makeup application.

        Sunscreen: Always apply sunscreen during day before any makeup.

        Primer: The final step before applying makeup.

        • shrunk it

          MINIS:DRENCH IT + DRIP IT + GLAZE IT + WHIP IT +FULL-SIZE:AMP IT
          hydrating · travel-friendly · giftable

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        • repair it

          DRIP IT +WHIP IT +AMP IT
          elasticity boosting · smoothing · barriersupport

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        • renew it

          DRENCH IT + DRIP IT + WHIP IT
          rebalances · brightens · elasticity boosting

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        • dew it

          DRENCH IT + DRIP IT +WHIP IT + GLAZE IT + AMP IT
          hydrating · barrier support · glazing

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        • drip it

          NOURISHING GLOW SERUM
          intense hydration · brightening · smoothing

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        • whip it

          HYDRATING WHIPPED CREAM
          elasticity boosting · barrier support · smoother skin

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        • amp it

          AMPLIFYING LIP AMPOULE
          restoring · line filling · lip repair

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        • drench it

          SOOTHING PRIMING MILK
          deeply hydrates · rebalances skin · improvesskins texture

          SHOP NOW 

          *Results based on third-party instrumental corneometer test of 32 subjects compared to untreated skin post-application and at time points throughout a 12-hour duration of the study.

          **Provides temporary repair to skin’s moisture barrier function in 30 minutes based on third-party instrumental transepidermal water loss test of 32 subjects.

          *** Skin barrier function was measured by assessing the reduction in transepidermal water loss compared to an untreated control in a clinical study of 32 subjects.